Strategic Planning in Schools of Higher Education
Azucena del Carmen Martínez Rodríguez- Rosalba Martínez Hernández
- Estelí del Carmen Loredo Bañuelos
- Marco Antonio Pérez Orta
Published 2022-12-30
Keywords
- Strategic Planning,
- Development Plan,
- Higher Education Institutions (IES). Strategic management,
- General Law of Higher Education in Mexico
- Planificación Estratégica,
- Plan de Desarrollo,
- Instituciones de Educación Superior (IES). Gestión estratégica,
- Ley General de Educación Superior en México
How to Cite
This work is licensed under a Creative Commons Attribution 4.0 International License.
Abstract
The effects of the Pandemic caused by COVID 19 draw challenges but also opportunities for Higher Education Institutions (HEIs) at a global level, in this context the meaning of the strategic planning of HEIs is taken up in order to reflect on its reason of being, as a result of a documentary research based on the bibliographic review and comparative content analysis of the development plans of Mexican universities. The results of this work are relevant to the provisions issued in the General Law of Higher Education in 2021 in Mexico. Thus, strategic planning exercises require resignification so that HEIs are able to capture in their strategic planning exercises a guiding course that directs their interest groups and society in general to a better world.